2026CATDC｜首届国际陶瓷潮玩设计大赛全球征集公告

2026CATDC｜首届国际陶瓷潮玩设计大赛全球征集公告

2026CATDC｜首届国际陶瓷潮玩设计大赛全球征集公告

以陶瓷为媒，以潮玩为语，共赴一场非遗活化与潮流创作的全球盛宴。为推动陶瓷非物质文化遗产的创新性发展，赋能潮玩产业转型升级，搭建具有国际影响力的设计交流平台，“瓷塑万象潮动未来”2026 CATDC首届国际陶瓷潮玩设计大赛现已正式启动，面向全球设计师、艺术家及创意机构发出诚挚邀约。

主办单位：

联合国教科文组织陶瓷文化保护与创新教席、****协会、****协会、****文联、****协会

承办单位：

********学院、****美术学院、********学院、******旅游局、**市****公司、**潮玩特色****公司

学术支持单位：

****、中国非****协会陶瓷分会

全球潮玩设计师、设计机构、艺术院校师生、陶瓷企业、文创团队，以及跨界艺术创作者。个人或团队（成员不超过5人）均可报名，无国籍、年龄、性别限制。

大赛鼓励多元化的陶瓷跨界融合，设立五大创作方向：传统文化潮流化、未来科技向、情感治愈向、产品创新、空间装置。我们期待看到陶瓷在潮流语境下的无限可能。

大赛设置双赛道，总奖金丰厚。获奖作品将有机会获得签约推广、产业落地、全球展出等重磅权益。

大赛采用初评（线上）+复评（线下）双阶段评审，初评****公证处指派公证员全程监督，并对评审结果出具公证文书，确保公平公正公开。

﹒初评评委团（13人）：由院校专家、IP设计师、陶瓷非遗传承人、电商代表及国际评委联合组成，从创意性、艺术性、工艺性、商业潜力、文化表达五大维度进行评选。

﹒复评评委团（9人）：聚焦实物还原度、工艺精度、落地性与市场价值，以实物作品为核心评审依据。

所有报名者须实名提交报名表、个人照片。集体创作须以一人为代表报名，并在报名表中提供完整团队名单。

1.投稿请注明参赛赛道（陶瓷潮玩设计大赛/IP共创设计大赛）。同一作品不能同时投稿两个赛道；每位报名者在每个赛道中各限投稿二件（套）。

2.陶瓷潮玩设计大赛：需按要求填写报名表，每件（套）作品须提供不少于三个角度（正面、侧面、局部特写）的电子版照片，分辨率不低于300DPI，不小于3M的JPG格式。初评提交电子版照片，复评需要提交实物。

3.IP共创设计大赛：需按要求填写报名表，参****园区自有IP（包括大碗、昌南仔、潮玩馆等）为创作对象。初评需提交完整的设计方案图稿；入围复评需提交打印展板，展板尺寸90cm*120cm。

本次大赛在千年瓷都**举办，以“非遗活化、设计创新、产业落地、国际传播”为核心宗旨。我们致力于发掘全球陶瓷潮玩领域的新锐力量，打造顶级赛事IP，推进文旅深度融合，让千年陶瓷文化在潮流时代中焕发新生。

现诚邀全球设计师、潮玩艺术家、陶瓷匠人、非遗传承人及高校师生踊跃投稿，共赴这场陶瓷与潮玩的跨界盛宴！

本公告如有未尽事宜，由大赛组委会另行制定补充规则，补充规则与本公告具有同等效力。

﹒官方公众号：昌南里世界陶瓷潮玩小镇

﹒咨询电话：186****2229

﹒官方邮箱：****@163.com

活动最终解释权归大赛组委会所有

To drive innovation in ceramic intangible cultural heritage, empower the upgrading of the art toy industry, and build an international platform for design exchange, the1st International Ceramic Art Toy Design Competition IP Co-Creation Design Competitionis officially launched. We invite designers worldwide to join us, using ceramics as a medium and art toys as a language to create a new vision for revitalizing intangible cultural heritage and trendy creation.

This competition isguided byJingdezhen Ceramic University，co-hostedby, the UNESCO Chair for the Protection and Innovation of Ceramic Culture, Jiangxi Artists Association, Jiangxi Ceramic Industry Association, Jingdezhen Federation of Literary and Art Circles, and Hong Kong Light Industry Association. It isorganizedby the Bureau of Culture and Tourism of Changjiang District, Jingdezhen, and Changjiang District State-owned Assets Company. It is strongly supported by the School of Fine Arts, School of Design and Art, School of International Culture Communication of Jingdezhen Ceramic University, Tencent, China Animation Group, and other institutions.

﹒Eligibility: Global art toy designers, design agencies, teachers and students of art academies, ceramic enterprises, cultural and creative teams, and cross-border artists (individuals or teams of up to 5 people). No restrictions on nationality, age, or gender.

﹒Creation Themes: Five directions—trendy reinterpretation of traditional culture, futuristic tech style, emotional healing style, product innovation, and spatial installations. Cross-border integration of ceramics is encouraged.

﹒Registration Period:May 1 – September 2, 2026(free of charge).

﹒Registration Channels:

oOfficial WeChat Official Account:Changnanli World Ceramic Art Toy Town

oSubmission Email:****@163.com(Email subject: Ceramic Art Toy Competition + Name + Work Title)

oExclusive Channel for Partner Universities: 003294@jcu.****.cn

oInquiry Phone: 186****2229

The competition features two tracks with substantial prize pools. Winning works will enjoy signing promotion, industrialization, global exhibitions, and more benefits:

1.Grand Award (Gold): 1 winner —50,000 RMB+ certificate + trophy + brand signing + global promotion

2.National Trend Pioneer Silver Award: 2 winners —20,000 RMB+ certificate + trophy + influencer promotion + digital collectibles

3.Commercial Potential Bronze Award: 3 winners —10,000 RMB+ certificate + trophy + platform residency + cross-border collaboration

4.Rising Designer Award: 10 winners —1,000 RMB+ certificate + trophy + corporate cooperation opportunities

5.Popular Breakthrough Award: 100 winners — electronic certificate + inclusion in yearbook + online offline exhibitions

1.IP Co-Creation Gold Award: 1 winner —10,000 RMB+ certificate + trophy + corporate cooperation

2.Best IP Creativity Award: 100 winners —200 RMB+ honorary certificate

All winning works will be included in theInternational Ceramic Art Toy Design Yearbook, listed on international rankings, and prioritized for international exhibitions, patent applications, media interviews, and internships.

The competition adopts atwo-stage judging system (online preliminary evaluation + physical re-evaluation), supervised by a notary public office to ensure fairness, justice, and openness:

﹒Preliminary Jury (13 members): Composed of university experts, IP designers, ceramic craftsmen, e-commerce representatives, and international judges. Judging criteria: creativity, artistry, craftsmanship, commercial potential, and cultural expression.

﹒Re-evaluation Jury (9 members): Focuses on physical realization, craftsmanship precision, industrial feasibility, and market value, with physical works as the core basis.

1.Real-name Authentication: All applicants must register with real names, upload a personal profile (within 200 words), a photo, and work photos. For group creations, one representative shall register and list all team members in the profile.

2.Work Information Specifications:

lMark the entry category (Ceramic Art Toy or IP Co-Creation Design Competition). Each applicant may submit up to 2 works (sets) per category.

lProvide work title, description (within 100 words), creation date, dimensions (L×W×H), weight, and materials.

lSubmit 3 digital photos (front, side, close-up) of each work: JPG format, ≥300 DPI, ≥3MB.

7.Event Schedule

lCall for Entries: May 1 – September 2, 2026

lPreliminary Evaluation Result Announcement: September 8, 2026

lPhysical Work Submission: September 9 – September 30, 2026 (Physical works are mandatory for shortlisted entries)

lFinal Evaluation Result Announcement: October 18, 2026

lExhibition Period: October 18, 2026 – January 2027

lAward Ceremony: December 30, 2026

V.Centering on Revitalizing Intangible Cultural Heritage, Innovative Design, Industrial Implementation and Global Communication, this competition aims to discover emerging talents in global ceramic trendy toy design, build a top-tier event IP, and revitalize the age-old ceramic culture in the modern trend era. We sincerely invite designers, trendy toy artists, ceramic artists, inheritors of intangible cultural heritage, teachers and students from universities worldwide to submit entries and join this wonderful crossover feast of ceramics andArt-toys.

VI.All rightsreserved bythethe Organizers.

2026 CATDC｜首届国际陶瓷潮玩设计大赛 报名表.docx

附件

编辑| 彭慧洁

一审|袁 冶

二审| 张三聪

三审|段为松